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CRT-550 New Study Questions, CRT-550 Key Concepts

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Salesforce CRT-550 Key Concepts | Reliable CRT-550 Braindumps Questions

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CRT-550 Exam topics

Candidates must know the exam topics before they start of preparation. Because it will really help them in hitting the core. Our Salesforce CRT-550 Exam Dumps will include the following topics:

Reporting 5%
Automation 8%
Conceptual Design 12%
Marketing Cloud Connect 6%
Email Build 7%

Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q52-Q57):

NEW QUESTION # 52
Northern Trail Outfitters (NTO) has decided to use Journey builder to launch event-driven lifecycle marketing programs. This includes personalized interactions with customers with the goal of increasing purchase frequency.
What two pieces of information would help NTO achieve this objective?
Choose 2 answers:

A. Products purchased from a competitor
B. Last purchase date
C. Channel preference of customers
D. Number of items per order

Answer: B,C

NEW QUESTION # 53
Northern Trail Outfitters (NTO) is using Einstein Content Selection to populate its emails with personalized product images at send time. Tnese emails typically see high engagement, but because of the frequency of these emails, a customer could see the same image asset several times within a 2-week span.
How should NTO marketers ensure there's a limit to the number of timet a particular image asset can be chosen for a customer?

A. Set Fatigue Rules for the product Asset Classes.
B. Set a Fallback Asset.
C. Utilize Einstein Engagement Frequency to send the emails less often.
D. Ask the content team to create more images in order to diversify the asset pool.

Answer: A

Explanation:
The best option for NTO marketers to ensure there is a limit to the number of times a particular image asset can be chosen for a customer is to set Fatigue Rules for the product Asset Classes. Fatigue rules allow you to specify the maximum number of times an asset can be chosen for a customer in a given time period. This ensures that customers do not receive the same asset too often, and that the asset pool is diversified. For more information on setting fatigue rules, please see the documentation here: https://help.salesforce.com/articleView?id=mc_es_dynamic_content_fatigue_rules.htm&type=5.

NEW QUESTION # 54
A customer needs to import data from an SFTP site. The customer wants to:
* Segment the contents of the file and then send emails.
* Transfer the file to the SFTP site at various times daily.
* Send to data extensions.
What sequence of automation activities should meet these requirements?

A. File Drop: Import File > Group Refresh > Send Email(s)
B. File Drop: Import File > SQL Query(s) > Send Email(s)
C. Scheduled: Transfer File > Import File > SQL Query(s) > Send Email(s)
D. Scheduled: Import File > SQL Query(s) > Send Email(s)

Answer: B

NEW QUESTION # 55
A customer needs to link demographic information to its model in Contact Builder.
What type of relationship should be used?

A. One-to-Many
B. One-to-One
C. Many-to-One
D. Many-to-Many

Answer: B

NEW QUESTION # 56
A customer has curated a list of known email addresses belonging to competitors. They want to ensure none of these competitors receive their emails.
What should a consultant recommend'

A. Create an exclusion list with the known email addresses.
B. Create an auto-suppression list populated with subscriber keys.
C. Create an auto-suppression list populated with the known email addresses.
D. Populate a list using a query to exclude the subscriber key.

Answer: C

Explanation:
Explanation
An auto-suppression list populated with theknown email addresses can be used to ensure none of these competitors receive their emails. An auto-suppression list is a type of exclusion list that prevents subscribers from receiving certain types of messages based on criteria such as email address, subscriber key, or domain.
References:https://help.salesforce.com/articleView?id=sf.mc_es_auto_suppression_lists.htm&type=5

NEW QUESTION # 57
......

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